We think deeply, design intentionally, and build brands people remember.
Meet Our Founder
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Gunjan Melwani
Founder
Every great story starts with a character who wants more. Meet Gunjan, Digital marketer, Strategist, Full-time “make-it-happen” human. 4+ years. So many brands. Countless campaigns. Zero fear of deadlines. Maximum fear of boring work. Across Mumbai’s chaotic coffee shops and 3 AM brainstorms, she built a career out of turning ideas into impact. She’s allergic to boring brands, and capable of making even a serious business sound like it has a personality. She’s promoted movies, music labels, brands, theatres, salons, you name it. She creates campaigns that actually mean
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Where strategy meets taste.
Brand Strategy
We define who you are before you tell the world.
From positioning and voice to audience clarity and messaging — we build the foundation your brand stands on.
Social Media Strategy & Management
Content pillars, tone of voice, trends, formats, and analytics — combined into a system that works.
We plan, create, post, manage, and optimise so your brand stays consistent and relevant.
Brand Identity
Logos, color systems, imagery, and visual language — crafted to feel deliberate, memorable, and unmistakably you.
Creative Direction & Content
Ideas to visuals, visuals to stories.
From campaigns and shoots to videos and edits — we direct content that feels alive and performs online.